Rhonda M. Gold RN, MSN
Director
Ms. Gold, PRITCHARD Director, is a health science content expert. As Director, she provides project management expertise and shepherds industry clients’ projects from initiation thru completion to ensure their specific needs are met. Ms. Gold’s experience includes serving as Executive Publisher for E-Strategy and Product Development for a leading Health Science International Publisher.
Ms. Gold has acquired and managed professional health information in various media, including books, software, PDA, and web-based products for physicians, nurses, allied health professionals, hospital-wide education and training, health science academicians, and students. Additionally, Ms. Gold has championed a medical and nursing productivity and reference product line including managing the editorial, sales, marketing, and online e-commerce programs.
Ms. Gold has worked as a healthcare provider and has an in-depth appreciation and understanding of patient-focused care. Recommendations are based on market research, identifying specific needs, and determining opportunities for consumer-driven health information, products, and services. Her experience includes a broad range of deliverables from developing content for health education and training programs, print and web-based ancillaries, workbooks, user guides, and other supporting documentation to assisting the healthcare industry and marketing and sales companies strategically plan new product development and launches.